Tag Archives: wall street journal

Digital Media Platforms Create Lift

Last week, AdAge’s 3-minute video segment featured a story on a new digital out of home network called Wall Street Journal Office Network.  The company, headed by CEO, Jim Harris, operates a network of LCD screens mounted in office building lobbies throughout the country. The screens stream news from the Wall Street Journal as well [...]

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New Markets, New Money, New Shoppers

The weakening dollar and retreating US consumers makes international markets appear much more attractive for retailers and manufacturers who were previously skeptical about launching operations overseas. The Wall Street Journal reports that Boston Consulting Group’s analysis of world wide consumer behavior supports the inclination to test international waters even in this economy.
Their survey of consumers in China [...]

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