Tag Archives: store design

Future Of Retail: Explore Shops Through Google Maps

Not only can Google point a camera at your house, now they can peek inside a retail store and show you the interiors.  Could this spark design wars if shoppers use this to decided if they’ll visit your store…or not?
Future Of Retail: Explore Shops Through Google Maps – PSFK.

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McDonald’s Remake

With Americans trying to fight the latte effect on their finances, McDonald’s has been successfully competing against Starbucks with the McCafe line.  It appears that the company plans to follow the money.  McDonald’s is incenting franchisees to remodel restaurants with the lounge appeal that made Starbucks famous.
McDonald’s remake: Consultant suggests McDonald’s wants to be more like Starbucks [...]

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How Well Do You Know Your Shopper?

Poor customer experience is the leading driver of customer turnover.  So how well does your store meet the needs of your shopper? Do you know what those needs are? Beyond having a good merchandise mix, shoppers need compelling reasons to choose you over the hundreds of other channels to find what they need including just staying at home [...]

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Why A Great Product Doesn’t Always Equal Great Success

Caribou coffee was ranked #1in its category by Consumer Reports.  YouGov’s BrandIndex ranks the company higher than Starbucks in customer satisfaction.  Yet, Caribou has not earned the the mass appeal of Starbucks. Why?  CEO Mike Tattersfield thinks it could be the branding.
Brandweek reports that Caribou is undertaking a major overhaul of the brand to expand its [...]

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It’s the Little Things that Make the Store

Several months ago, Angie Coleman, our resident C-store expert, published an article on CSNews.com entitled, “Top 10 Common Sense Tips for C-store Owners.” In that article, Coleman encouraged C-store owners to pay attention to the details, particularly bathrooms and cleanliness.  Now, I don’t know if the owners of Buc-ee’s stores in Texas happened across our little [...]

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