Tag Archives: shopper insight

Analysts Predict Retail Armageddon

By Alex Delotch Davis | December 30, 2008

The end of retail as we know it. 
Reports declare this the worst retail holiday season in nearly 30 years. An article in the Chicago Sun-Times quoted analysts as saying that “retail names will be wiped off the map and thousands of stores will close in the new year.” Ominous. But what does it mean? If we [...]

Posted in Retail Research, Retail/Market Trends | Also tagged , | 1 Comment

Nielsen’s 2009 Retail Industry Outlook: The Sky is Not Falling

By Alex Delotch Davis | December 9, 2008

Last night I had the pleasure of attending the Atlanta Retail Design Institute holiday party. Throughout the mixer I was able to share some interesting dialogue with other retail professionals about the state of the industry. Then this morning I read Nielsen’s 2009 Industry Outlook and it appears that we’re all coming to some of [...]

Posted in Retail/Market Trends | Also tagged , | 2 Comments

What’s a Grocer to Do?

By Alex Delotch Davis | September 16, 2008

Penn Traffic, owner and operator of leading food retailers P&C and Bi-Lo, recently inked an eight-year deal with C&S Wholesale Grocers to supply their more than 200 stores. Prior to this agreement, Penn Traffic maintained inventory, supplies and distribution for its own stores. In the wake of a shrinking economy and year over year losses, [...]

Posted in Activation at Retail, Grocery, Retail Research, Retail/Market Trends | Also tagged , , | Leave a comment

Pioneering Research for an In-Store Metric

By Alex Delotch Davis | September 11, 2008

If you follow shopper marketing at all, you are probably aware of The Nielsen Company’s recent PRISM (Pioneering Research for an In-Store Metric) initiative to create a set of metrics for assessing the effectiveness of in-store media programs — doing for in-store media what ratings does for television. Now with all beta testing complete, Nielsen [...]

Posted in Activation at Retail, Retail Execution, Retail Research | Also tagged , , , | 1 Comment

Divine Retail Design

By John Wilkins, VP Retail and Client Strategy | September 8, 2008

It’s really cool when somebody hits a home run in retail design. That’s what Tom Geniesse has done with his wine shop in New York. The store is brilliant. Instead of following the typical boring presentation of wine by region and varietal, Tom understood that people often buy wine for specific occasions, events and uses. [...]

Posted in Retail Design, Specialty Retail | Also tagged , , | Leave a comment
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