Category Archives: Technology

Shoppers prefer the STORE

By Alex Delotch Davis | April 27, 2011

Walmart is testing a grocery delivery service.  Shoppers can purchase a limited assortment of grocery products online and have them delivered to their door for a small fee.  Walmart is not the first player in the grocery delivery business but they definitely plan to follow their formula and become the biggest.
According to The New York [...]

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More Ideas for a Digital Environment

By Alex Delotch Davis | March 31, 2011

Kim Williams at Digital Signage Today recently posted takeaways from the GlobalShop Conference where the subject of digital connectivity in the retail environment was a hot topic.
“There isn’t a single way of doing things anymore. Retailers must understand that the customer’s full brand experience matters more now than ever before. From the consumer’s perspective, the [...]

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Where do these oranges come from?

By Alex Delotch Davis | March 25, 2011

Tesco surveyed customers to determine their highest priorities in the grocery store.  Of course they found that consumers are more savvy than ever before.  That’s standard fare considering the incessant amount of information available to consumers.  Advances in connectivity with mobile devices not only means more information is available but it’s also at their fingertips [...]

Also posted in Grocery, Retail/Market Trends | Tagged , , , , , | Leave a comment

iRetail?

By Alex Delotch Davis | March 2, 2011

“This is not going to be a novelty. It’s going to be a sea change in how retailers transact and interact with customers.”
That’s a pretty big prediction from Ken Nisch of JGA speaking on the impact of the iPad in the retail environment.  We’ve long been talking about how to integrate digital into the shopping [...]

Also posted in Activation at Retail, Prototype Testing, Retail Design, Retail/Market Trends | Tagged , , , , | 1 Comment

Just Because You Can…Should You?

By Alex Delotch Davis | May 19, 2010

Speaking of social media integration, there are lots and lots of ideas floating around about how to use loyalty programs and consumer information dragnets to technologically advance marketing communications inside the store.  A lot of the proposed uses sound really cool and exciting.  However, some border on invasive and could create a negative in-store and/or [...]

Also posted in Activation at Retail, Retail Design | Tagged , , , | 1 Comment
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