Daily Archives: April 9, 2009

Yesterday's Super Bowl was one of the most exciting in the history of the event. If only the same could have been said for the commercials, which fell short of producing much in the way of advertising highlights during the broadcast. What did you think of this year's Super Bowl ads? Which particular spots worked best (or not) and why? […]

Shopper Marketing ManagerQuest Search and SelectionThis is a pivotal role to develop and implement a collaborative Shopper approach to provide business solutions to customer challenges. Working closely Customer marketing and Insights teams you will work to raise the profile of customer and tailor ... […]

Two weeks ago, we called upon members of our industry to spend a few seconds filling out a three-question survey on the health of the digital signage sector. We gathered a pretty respectable 155 results and ran the numbers, and now the results are in. The good news: there's reason for optimism. The majority of folks not only said that they're bette […]

In two separate reports, Nielsen looks at the impact the economy has had on consumers and private label growth in the U.S. and in Canada. In the US, the not-so-Great Recession turned into a windfall for private label, stimulating consumer interest in and directing retailer focus on store brands. But since the end of 2008, [...]MY PRIVATE BRAND SPONSORS […]