Samsung is releasing a solar-powered cell phone. Sustainability meets the mobile phone industry. The eco-phone market could get very interesting!
Lately, retailers and manufacturers are taking major consumer trends and applying them broadly in attempts to “own” “new” spaces. Next move — make sure your consumers land in the same spot. How do you do that? Communicate WITH consumers frequently and clearly. Innovate unique product values and provide support through the retail experience. This is reminiscent of Blue-Ocean Strategy.
Click here to read more about the solar cell phone.
