There’s a great post on Adnanpocketwala’s Weblog this week about in-store marketing. His discussion covers the very basics of in-store marketing. If you’re new to the idea and want to start getting an understanding of what it’s all about, check out this post.
There are great pictures of some commonly used in-store marketing techniques. However, as we see the industry expanding and metrics being rolled out, in-store marketing is growing in sophistication.
