Monthly Archives: November 2008

BusinessWeek Reports the Beginning of Holiday Price Wars

By editor | November 11, 2008

“I have never seen any environment like this. The fight is on … They are all scared.”
According to BusinessWeek, retail price wars have begun and they are brutal. Retailers are seeing same store sales decline in double digit numbers at the most important time of year and they don’t know what to do except mark [...]

Posted in Retail/Market Trends | Tagged , , , | 1 Comment

Delivering the Promise of Shopper Marketing

By editor | November 5, 2008

The Association of Food, Beverage and Consumer Products Companies (GMA) joined with Deloitte to research the the growth of the shopper marketing trend amongst CPG manufacturers and retailers. The study found that “seventy-three percent of participating CPG manufacturers and 86% of retailers ranked shopper-marketing programs among the top four activities that deliver meaningful return on investment.”
Click here [...]

Posted in Consumer Packaged Goods, Retail Research | Tagged , , , , | Leave a comment

Walmart Redesigns the Shopping Experience

By editor | November 3, 2008

Chuck Bartels reports for the Associated Press on Walmart’s new direction for store interiors:
Style at a Wal-Mart used to mean a clean cut on the side of a box so customers could get their products right from the case.
But the world’s largest retailer has been working for years to improve its stores’ appearance and, this [...]

Posted in Mass Merchandiser, Retail Design, Retail/Market Trends | Tagged , , , | Leave a comment
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